Such is the taboo around stillbirth, healthcare professionals hide the risk from parents, and don’t properly explain how they can keep their baby safer.

  • Connector.

    Death is not a 'complication'

    Doctors and midwives talk often talk in code, rather than having a frank conversation.

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    Information is not proportionate to risk

    Every mother receives extensive information about Down’s syndrome – but typically NOTHING about stillbirth, despite it being fatal and 4x more common for a 30yr old! No baby should die without parents being aware of the risk.

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    The correct information on babies movements saves lives.

    Too often, mothers are given the wrong information about monitoring their babies movements. This is so prevelant that a charity needed to be established to correct the misinformation.

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    Hospitals need to listen to mums

    The confidential enquiry into term stillbirths found evidence of a failure to respond appropriately to attendance and repeat attendance by women with reduced movements; either a lack of investigation, misinterpretation of the babies heart trace or a failure to respond appropriately to additional risk factors.

The confidential inquiry into term stillbirths found:

in
0%
the mother had reported reduced movements
In over
0%
of those there was no investigation

More information

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Empowering women with knowledge & confidence throughout pregnancy –



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Supports mums and midwives to help babies arrive safely.



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Provide free, accurate and up-to-date information for medical professionals and parents-to-be around healthy pregnancy.